About ANDII.com
ANDII.com is the information interface through which the morefocus group inc lifestyle and healthcare networks may be queried to provide de-identified consumer and patient numeric counts, yield analyses and statistics. In addition, ANDII allows our clients and affiliates, access to broad demographic, psychographic and behavioral data, together with the ability to deploy surveys, focus groups and polls.

Metadata Sources and Permission
ANDII.com datasets start with permission. With over 10 million user sessions across multiple Group websites each month, registrants opt-in to join consumer panels, clinical trial lists or subscribe for free content and sponsor programs. Second opt-ins from subsequent Group messaging allow the behavioral tracking to be appended to Group survey information and overlaid with data from Group data partners.

Micro-Segmentation
Collectively, the Group's data partners maintain health, lifestyle or consumer preference and data on over 175 million North American and UK consumers. Given the depth of snapshot and longitudinal data provided by the Group's and its partners' merged data, extremely targeted segmentation is simple through use of the proprietary ANDII.com query interface. Standard queries are available for:

• Consumer panels
• Clinical Trial Candidates
• Focus Groups
• Campaign Pilots
• Sector-specific leads

Using Andii.com
To use ANDII.com, you must be a client of either MGi, one of our preferred marketing partners or a Principal Investigator for a contracted clinical trial sponsor. To learn more, please call 1-800-549-3904-US and Canada, or 0800-028-3227-UK.